内容营销协会CMI2021年内容营销视频和视觉叙事调研报告英文版

Content is key to a successful marketing strategy, and video is one of the best ways to convey that content to the broadest audience.

At Vidyard, we see the magic of video at work every day. Video builds authentic connections with your audience, explains the value of your product, and generates investment in your brand. Text is impersonal and imprecise; video shows, not tells, and your viewers will love you all the more for it.

As you’ll discover in this report, the overwhelming majority of content marketers say that video has become more important to their organizations over the last two years. Future investments into video are only expected to further climb.

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